Shallan Grisé Shallan Grisé
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  • About Me
Cirriculum Vitae

Snapshot Summary of
My Digital Marketing Career

2017
Marketing
Coordinator


2018
Creative
Copywriter


2019
Digital Content Specialist


2020
Content Strategist & Production Manager


2021
Digital Marketing
Lead


2022
Freelance Digital Marketing & Content Specialist
2023
Content Producer - Digital Marketing & Brand


NOW

Open to Opportunities

View or download work history details here

Resume
Cirriculum Vitae

Snapshot Summary of
My Digital Marketing Career

2017
Marketing Coordinator

 

STS Services

Calgary, AB

2018
Creative Copywriter

 

Amisio

Calgary, AB

2019
Digital Content Specialist

 

Hook + Ladder Digital

Calgary, AB

2020
Content Strategist & Production Manager

 

Hook + Ladder Digital

Calgary, AB

2021
Digital Marketing
Lead

 

Hook + Ladder Digital

Calgary, AB

2022
Freelance Digital Marketing & Content Specialist
2023
Content Producer - Digital Marketing & Brand

 

CloudFix | Austin, TX

NOW

Open to Opportunities

View or download work history details here

Resume

I have enjoyed working with Shallan Grise for over a year on CloudFix's brand strategy. During this time, her contributions were invaluable, particularly in shaping our content and brand identity. Shallan's deep involvement in our online content significantly enhanced its look and feel, showcasing her exceptional skills in brand strategy. What truly sets Shallan apart is her remarkable work ethic and versatility. She successfully tackled a range of challenges, from designing product screens to creating the visual theme for our live streams. Her expertise and professionalism were evident in every project she handled. Shallan's ability to deliver high-quality work consistently makes her a tremendous asset. Her presence in any team or organization would undoubtedly bring about positive outcomes. It has been an absolute pleasure working with Shallan.

Rahul Subramaniam
Founder, CloudFix

I have worked with Shallan on a number of projects. She is versatile, and is great at balancing creativity and staying on-brand and on-message. She is great to work with and bounce ideas off of, and the end result is better than you would have imagined before starting with her! I would highly recommend Shallan for any of your creative endeavours. Shallan also had the great skill of being able to balance quality and urgency - sometimes speed is more important and sometimes the quality needs to be top notch even if it takes longer than expected - Shallan is great at reading the needs of the moment and making the right call for the situation.

Stephen Barr
Principal Architect & Technical Evangelist
CloudFix

It was a pleasure working alongside Shallan for the past two years. She consistently demonstrated remarkable expertise in digital design, anything from image, video, or website editing - she can get it done fast. She´s super versatile and always worked with enthusiasm in every project, from advertising campaigns to social media projects to website reshaping, Shallan's commitment to innovation is reflected in her constant pursuit of new design approaches and tactics. On top of that, she´s funny, always in a good mood, and super fun to work with.
I wholeheartedly recommend Shallan without reservations for any project that requires digital creative leadership and exceptional design, video and image editing, and digital creation skills. Her collaborative approach and commitment to excellence make her an invaluable asset to any creative team.

Felippe Guerra
Paid Search Specialist, CloudFix

During her time at CloudFix, Shallan consistently demonstrated exceptional creativity, diligence, and a strong work ethic. She was always willing to go the extra mile to ensure that projects were completed to the highest standards. Shallan's ability to take a vague idea and turn it into a visually stunning design was truly remarkable. She had a keen eye for detail and a knack for creating designs that were both eye-catching and effective. She also took on social media management and effectively managed the company's social media presence for events, podcasts, and live streams. She often developed the highest level of content in the shortest time possible, meeting deadlines and exceeding expectations every time. I highly recommend Shallan for any position in marketing or design. She is a talented and experienced professional who is sure to make a significant contribution to any company.

Lidija Radacic
Email and Social Media Manager
CloudFix

Shallan is a talented designer and digital marketer that I had the pleasure of having on my team for several months at CloudFix. She is an incredible team player, is open to feedback , and delivers quality work that helps drive business results. Shallan is someone you can count on, and that is absolutely priceless. I would hire her again in a second!

Amanda Fleising VP of Marketing

Having collaborated with numerous in-house and external content producers, Shallan undeniably stands out. Her remarkable versatility in crafting both static and animated content is truly impressive. Shallan's meticulous attention to detail and seamless adaptation to diverse project requirements make her an outstanding content producer.

Alexander Kager Online Marketing Specialist

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO

I had the opportunity to work with Shallan on content development for the ZS2 website and she was masterful. Her ability to write articles which were both scientifically relevant and engaging really helped us to clearly articulate the benefits and advantages of our products. Her writing process made collaboration easy – she was always prepared for sessions with extensive research already complete and a solid plan for how to break down complex topics for the readers.

Doug Brown Chief Technology Officer

Shallan was our go-to content strategist for the re-branding of our company. She lead the redesign of our website and all of the content and copy on it, amongst many other initiatives. Shallan is a pleasure to work with. She had a well-thought-out process for understanding our target audience, gathering ideas, pushing us to be creative, and creating compelling copy, graphics, and videos. Our team came to heavily rely on Shallan's opinions as there was always so much value in having her input.

Riley Anderson CPA and Wealth Advisor

We hired Shallan in 2018 as a content writer and she not only delivered, but exceeded our expectations. Her ability to research, write and edit blog articles helped us build up our content library and engage with potential customers. Shallan has a unique ability to take an idea and run with it. She does extensive research on a topic and then creates a story that appeals to the target audience. I would work with Shallan again and would recommend her for content writing and other marketing jobs.

Erin Pugh Marketing and Communications Manager

Shallan brings an incredible level of passion, fun and creativity to work with her and it bleeds into the culture of our organization. She is her own worst critic and the level of excellence that comes out is due to her high standards and relentlessness. It has been a true pleasure being on her team and I am so excited to see how much more she grows into the leader I know she really is. Shallan manages the directional strategy and execution of our content department at Hook + Ladder.

Caleb Clark CPO & Co-founder

Shallan brings an incredible level of passion, fun and creativity to work with her and it bleeds into the culture of our organization. She is her own worst critic and the level of excellence that comes out is due to her high standards and relentlessness. It has been a true pleasure being on her team and I am so excited to see how much more she grows into the leader I know she really is. Shallan manages the directional strategy and execution of our content department at Hook + Ladder.

Tonny Lam CEO and Co-Founder

I had the pleasure of working with Shallan at Hook + Ladder. We worked together on multiple client accounts and she always had a keen eye for design, content and the written word. She cares deeply about the work she is passionate about and beams confidence when she believes in something. I'd highly recommend Shallan as a professional who can get the job done and do it really well!

Connor Brown Digital Marketing Campaign Strategist

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach
Professional Experience

Business & Marketing

S
Education

Honours Bachelor's degree - Business Administration
Major - Marketing | Minor - Psychology | Mount Royal University

Agency & Startup

Joining Hook + Ladder Digital in the agency's early years provided the opportunity to 'wear many hats' before ultimately specializing in content.

In-house

My in-house experience ranges from being the sole member of the marketing department to being part of a large sales and marketing team.

Tech Industry

In addition to producing content for tech-sector clients at an agency, the lion's share of my in-house experience has been with SaaS providers. 

Work History

Industry Experience

Oil & Gas

Upstream experience - seismic and surface lease surveying
Midstream experience - pipeline construction

Heavy Construction

Survey and equipment operator experience on infrastructure projects in the civil construction and mining sectors.

Agriculture

Third-generation grain farmer, Quarter Horse breeder and world champion polo and cutting horse trainers' assistant.

Veterinary Medicine

Formerly-registered Veterinary Technologist (SK) and member of the herd health team at a 40,000 head beef production facility.

G
Let's connect!

Add me on LinkedIn
or shoot me an email

hello@shallangrise.com
Linkedin-in

Certifications

Courses

Skills

Visuals

Adobe Illustrator
Adobe Photoshop
Canva
Adobe Premiere Pro
Adobe After Effects
Adobe Animate
Adobe InDesign

Copy

Blogs & Articles
Website Copy
Social Media
Ad Copy
Video Scripts

Publishing

WordPress
YouTube
Meta
Twitter/X
Tiktok

Check out my portfolio

Visuals
Copy

Check out my portfolio

Visuals
Copy
What's in my Toolbox?

Adobe Creative Cloud Apps Supercharged with Firefly Generative AI

Click to see how my skills can work for you

Services

Career Highlights

Career Highlight

The scramble and success of the Mr. Lube emergency COVID shoot is a story in itself. Discovering - thanks to photos sent by friends and family - that the content (and myself) had made it onto a coupon was a very cool, once-in-a-lifetime surprise!
Click Here

Career Highlight

Hook + Ladder organized a series of Meetups and I had the honour of hosting two content-related events. Interacting with fascinating guests and chatting about content was an incredibly inspiring experience that I will forever be grateful for.
Click Here
What's it like to work with me?

See what clients and colleagues have to say

I have enjoyed working with Shallan Grise for over a year on CloudFix's brand strategy. During this time, her contributions were invaluable, particularly in shaping our content and brand identity. Shallan's deep involvement in our online content significantly enhanced its look and feel, showcasing her exceptional skills in brand strategy. What truly sets Shallan apart is her remarkable work ethic and versatility. She successfully tackled a range of challenges, from designing product screens to creating the visual theme for our live streams. Her expertise and professionalism were evident in every project she handled. Shallan's ability to deliver high-quality work consistently makes her a tremendous asset. Her presence in any team or organization would undoubtedly bring about positive outcomes. It has been an absolute pleasure working with Shallan.

Rahul Subramaniam Founder

Shallan is a talented designer and digital marketer that I had the pleasure of having on my team for several months at CloudFix. She is an incredible team player, is open to feedback , and delivers quality work that helps drive business results. Shallan is someone you can count on, and that is absolutely priceless. I would hire her again in a second!

Amanda Fleising VP of Marketing

I have worked with Shallan on a number of projects. She is versatile, and is great at balancing creativity and staying on-brand and on-message. She is great to work with and bounce ideas off of, and the end result is better than you would have imagined before starting with her! I would highly recommend Shallan for any of your creative endeavors. Shallan also had the great skill of being able to balance quality and urgency - sometimes speed is more important and sometimes the quality needs to be top notch even if it takes longer than expected - Shallan is great at reading the needs of the moment and making the right call for the situation.

Stephen Barr Principal Architect & Technical Evangelist

During her time at CloudFix, Shallan consistently demonstrated exceptional creativity, diligence, and a strong work ethic. She was always willing to go the extra mile to ensure that projects were completed to the highest standards. Shallan's ability to take a vague idea and turn it into a visually stunning design was truly remarkable. She had a keen eye for detail and a knack for creating designs that were both eye-catching and effective. She also took on social media management and effectively managed the company's social media presence for events, podcasts, and live streams. She often developed the highest level of content in the shortest time possible, meeting deadlines and exceeding expectations every time. I highly recommend Shallan for any position in marketing or design. She is a talented and experienced professional who is sure to make a significant contribution to any company.

Lidija Radacic Experienced B2B and B2C digital marketer, AI enthusiast, Accomplished email marketing manager, Creative thinker

Having collaborated with numerous in-house and external content producers, Shallan undeniably stands out. Her remarkable versatility in crafting both static and animated content is truly impressive. Shallan's meticulous attention to detail and seamless adaptation to diverse project requirements make her an outstanding content producer.

Alexander Kager Online Marketing Specialist

It was a pleasure working alongside Shallan for the past two years. She consistently demonstrated remarkable expertise in digital design, anything from image, video, or website editing - she can get it done fast. Shes's super versatile and always worked with enthusiasm in every project, from advertising campaigns to social media projects to website reshaping, Shallan's commitment to innovation is reflected in her constant pursuit of new design approaches and tactics. On top of that, she's funny, always in a good mood, and super fun to work with. I wholeheartedly recommend Shallan without reservations for any project that requires digital creative leadership and exceptional design, video and image editing, and digital creation skills. Her collaborative approach and commitment to excellence make her an invaluable asset to any creative team.

Felippe Guerra PPC Specialist

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO

I had the opportunity to work with Shallan on content development for the ZS2 website and she was masterful. Her ability to write articles which were both scientifically relevant and engaging really helped us to clearly articulate the benefits and advantages of our products. Her writing process made collaboration easy – she was always prepared for sessions with extensive research already complete and a solid plan for how to break down complex topics for the readers.

Doug Brown Chief Technology Officer

Shallan was our go-to content strategist for the re-branding of our company. She lead the redesign of our website and all of the content and copy on it, amongst many other initiatives. Shallan is a pleasure to work with. She had a well-thought-out process for understanding our target audience, gathering ideas, pushing us to be creative, and creating compelling copy, graphics, and videos. Our team came to heavily rely on Shallan's opinions as there was always so much value in having her input.

Riley Anderson CPA and Wealth Advisor

We hired Shallan in 2018 as a content writer and she not only delivered, but exceeded our expectations. Her ability to research, write and edit blog articles helped us build up our content library and engage with potential customers. Shallan has a unique ability to take an idea and run with it. She does extensive research on a topic and then creates a story that appeals to the target audience. I would work with Shallan again and would recommend her for content writing and other marketing jobs.

Erin Pugh Marketing and Communications Manager

Shallan brings an incredible level of passion, fun and creativity to work with her and it bleeds into the culture of our organization. She is her own worst critic and the level of excellence that comes out is due to her high standards and relentlessness. It has been a true pleasure being on her team and I am so excited to see how much more she grows into the leader I know she really is. Shallan manages the directional strategy and execution of our content department at Hook + Ladder.

Caleb Clark CPO & Co-founder

Shallan brings an incredible level of passion, fun and creativity to work with her and it bleeds into the culture of our organization. She is her own worst critic and the level of excellence that comes out is due to her high standards and relentlessness. It has been a true pleasure being on her team and I am so excited to see how much more she grows into the leader I know she really is. Shallan manages the directional strategy and execution of our content department at Hook + Ladder.

Tonny Lam CEO and Co-Founder

I had the pleasure of working with Shallan at Hook + Ladder. We worked together on multiple client accounts and she always had a keen eye for design, content and the written word. She cares deeply about the work she is passionate about and beams confidence when she believes in something. I'd highly recommend Shallan as a professional who can get the job done and do it really well!

Connor Brown Digital Marketing Campaign Strategist

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach

Career Highlights

The scramble and success of the Mr. Lube emergency COVID shoot is a story in itself. Discovering - thanks to photos sent by friends and family - that the content (and myself) had made it onto a coupon was a very cool, once-in-a-lifetime surprise!
Click Here

Career Highlight

Hook + Ladder organized a series of Meetups and I had the honour of hosting two content-related events. Interacting with fascinating guests and chatting about content was an incredibly inspiring experience that I will forever be grateful for.
Click Here

I have enjoyed working with Shallan Grise for over a year on CloudFix's brand strategy. During this time, her contributions were invaluable, particularly in shaping our content and brand identity. Shallan's deep involvement in our online content significantly enhanced its look and feel, showcasing her exceptional skills in brand strategy. What truly sets Shallan apart is her remarkable work ethic and versatility. She successfully tackled a range of challenges, from designing product screens to creating the visual theme for our live streams. Her expertise and professionalism were evident in every project she handled. Shallan's ability to deliver high-quality work consistently makes her a tremendous asset. Her presence in any team or organization would undoubtedly bring about positive outcomes. It has been an absolute pleasure working with Shallan.

Rahul Subramaniam Founder

I have worked with Shallan on a number of projects. She is versatile, and is great at balancing creativity and staying on-brand and on-message. She is great to work with and bounce ideas off of, and the end result is better than you would have imagined before starting with her! I would highly recommend Shallan for any of your creative endeavors. Shallan also had the great skill of being able to balance quality and urgency - sometimes speed is more important and sometimes the quality needs to be top notch even if it takes longer than expected - Shallan is great at reading the needs of the moment and making the right call for the situation.

Stephen Barr Principal Architect & Technical Evangelist

During her time at CloudFix, Shallan consistently demonstrated exceptional creativity, diligence, and a strong work ethic. She was always willing to go the extra mile to ensure that projects were completed to the highest standards. Shallan's ability to take a vague idea and turn it into a visually stunning design was truly remarkable. She had a keen eye for detail and a knack for creating designs that were both eye-catching and effective. She also took on social media management and effectively managed the company's social media presence for events, podcasts, and live streams. She often developed the highest level of content in the shortest time possible, meeting deadlines and exceeding expectations every time. I highly recommend Shallan for any position in marketing or design. She is a talented and experienced professional who is sure to make a significant contribution to any company.

Lidija Radacic Experienced B2B and B2C digital marketer, AI enthusiast, Accomplished email marketing manager, Creative thinker

It was a pleasure working alongside Shallan for the past two years. She consistently demonstrated remarkable expertise in digital design, anything from image, video, or website editing - she can get it done fast. Shes's super versatile and always worked with enthusiasm in every project, from advertising campaigns to social media projects to website reshaping, Shallan's commitment to innovation is reflected in her constant pursuit of new design approaches and tactics. On top of that, she's funny, always in a good mood, and super fun to work with. I wholeheartedly recommend Shallan without reservations for any project that requires digital creative leadership and exceptional design, video and image editing, and digital creation skills. Her collaborative approach and commitment to excellence make her an invaluable asset to any creative team.

Felippe Guerra PPC Specialist
Let's connect!

Add me on LinkedIn
or shoot me an email

hello@shallangrise.com
Linkedin-in

I've been lucky to work with
some phenomenal brands!

I've been lucky to work with some phenomenal brands!

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    Land Acknowledgement

    I live and work on land that has been held in sacred trust by the Nêhiyawak, Nahkawininiwak, Nakota, Lakota and Sioux, and Denesuline since time immemorial. Saskatchewan is the ancestral land of 74 Sovereign Nations and the homeland of the Métis Nation.

    Get in Touch
    + 1 (403) 827 4099
    hello@shallangrise.com
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    Get in Touch
    + 1 (403) 827 4099
    hello@shallangrise.com
    Land Acknowledgement

    I live and work on land that has been held in sacred trust by the Nêhiyawak, Nahkawininiwak, Nakota, Lakota and Sioux, and Denesuline since time immemorial. Saskatchewan is the ancestral land of 74 Sovereign Nations and the homeland of the Métis Nation.

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