Showcase

Written Work

A library of my published blogs and articles
Insulation Exposed: Read This Before Calculating Effective R-value
April 16, 2021
ZS2 Technologies

Insulation Exposed: Read This Before Calculating Effective R-value

How Designed-for-Disaster Building Materials Can Save You Money and Your Home
July 16, 2021
ZS2 Technologies

How Designed-for-Disaster Building Materials Can Save You Money and Your Home

Digitizing the Right of Way: Pipeline Construction Software
July 9, 2019
Aimsio

Digitizing the Right of Way: Pipeline Construction Software

1 2 3 … 12

Read all the Aimsio blogs

Construction Technology Trends: Part 1
April 29, 2019
Aimsio
Construction Technology Trends: Part 1
Workflows 101
May 30, 2018
Aimsio
Workflows 101
Two Approaches to Recruiting Workers Without Raising Wages
September 4, 2018
Aimsio
Two Approaches to Recruiting Workers Without Raising Wages

Read all the ZS2 blogs

Insulation Exposed: Read This Before Calculating Effective R-value
April 16, 2021
ZS2 Technologies
Insulation Exposed: Read This Before Calculating Effective R-value
Embodied Carbon: Why Your Clients will be Asking About it (if they aren’t already)
February 1, 2021
ZS2 Technologies
Embodied Carbon: Why Your Clients will be Asking About it (if they aren’t already)
Improve ESG Performance to Future-Proof Your Business
June 16, 2021
ZS2 Technologies
Improve ESG Performance to Future-Proof Your Business

Read all the H+L blogs

Primed for Disruption: The Chef Local Launch
June 29, 2020
Hook + Ladder Digital
Primed for Disruption: The Chef Local Launch
How to Survive a Pandemic (Digitally) in 4 Easy Steps
March 19, 2020
Hook + Ladder Digital
How to Survive a Pandemic (Digitally) in 4 Easy Steps
Navigating the Hype: Understanding the Phenomenon of ChatGPT
June 20, 2024
Hook + Ladder Digital
Navigating the Hype: Understanding the Phenomenon of ChatGPT
Read all the Aimsio blogs
Read all the ZS2 blogs
Read all the H + L blogs
How's my writing?

See what clients have to say

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO

I had the opportunity to work with Shallan on content development for the ZS2 website and she was masterful. Her ability to write articles which were both scientifically relevant and engaging really helped us to clearly articulate the benefits and advantages of our products. Her writing process made collaboration easy – she was always prepared for sessions with extensive research already complete and a solid plan for how to break down complex topics for the readers.

Doug Brown Chief Technology Officer

Shallan was our go-to content strategist for the re-branding of our company. She lead the redesign of our website and all of the content and copy on it, amongst many other initiatives. Shallan is a pleasure to work with. She had a well-thought-out process for understanding our target audience, gathering ideas, pushing us to be creative, and creating compelling copy, graphics, and videos. Our team came to heavily rely on Shallan's opinions as there was always so much value in having her input.

Riley Anderson CPA and Wealth Advisor

We hired Shallan in 2018 as a content writer and she not only delivered, but exceeded our expectations. Her ability to research, write and edit blog articles helped us build up our content library and engage with potential customers. Shallan has a unique ability to take an idea and run with it. She does extensive research on a topic and then creates a story that appeals to the target audience. I would work with Shallan again and would recommend her for content writing and other marketing jobs.

Erin Pugh Marketing and Communications Manager

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO
How's my writing?

See what clients have to say

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO

I had the opportunity to work with Shallan on content development for the ZS2 website and she was masterful. Her ability to write articles which were both scientifically relevant and engaging really helped us to clearly articulate the benefits and advantages of our products. Her writing process made collaboration easy – she was always prepared for sessions with extensive research already complete and a solid plan for how to break down complex topics for the readers.

Doug Brown Chief Technology Officer

Shallan was our go-to content strategist for the re-branding of our company. She lead the redesign of our website and all of the content and copy on it, amongst many other initiatives. Shallan is a pleasure to work with. She had a well-thought-out process for understanding our target audience, gathering ideas, pushing us to be creative, and creating compelling copy, graphics, and videos. Our team came to heavily rely on Shallan's opinions as there was always so much value in having her input.

Riley Anderson CPA and Wealth Advisor

We hired Shallan in 2018 as a content writer and she not only delivered, but exceeded our expectations. Her ability to research, write and edit blog articles helped us build up our content library and engage with potential customers. Shallan has a unique ability to take an idea and run with it. She does extensive research on a topic and then creates a story that appeals to the target audience. I would work with Shallan again and would recommend her for content writing and other marketing jobs.

Erin Pugh Marketing and Communications Manager

I worked with Shallan on a series of blog posts and it was a great experience. Her writing was high quality, carefully researched and creative, plus a couple of different options were often offered (when needed). What was very helpful to me, was the fact that Shallan was always very open to accepting inputs and adapting her writing style to make it resonate more with my preferences. She was collaborative, quick to reply, and made the entire process very enjoyable.

Roberto Erario Business and Leadership Coach

Shallan supported the rapid growth of ZS2 Technologies in numerous ways helping us craft digital content, write technical pieces, identify marketing opportunities and help establish our initial brand identity. Our entire team valued her experience, know-how and talents. Shallan is incredibly talented and her sense of humour and personality were a perfect match for our growing team at ZS2. I think the entire team at ZS2 would love to opportunity to work with Shallan again!

Scott Jenkins President and CEO